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Robin Graber named public relations manager at The McRae Agency

photo of Robin Graber
Robin Graber
President and CEO: Robin Graber is ‘invaluable asset’ at The McRae Agency
Staff Reports | Digital Free Press

The McRae Agency, a full-service public relations firm, is announcing the promotion of Robin Graber to public relations manager.

In this new role, Ms. Graber will maintain her focus on building strong client relations, cultivating engaging social media content and maintaining a professional relationship with the media to produce buzz and bolster client growth and engagement, according to a press release.

“Robin’s dedication and talent have been invaluable assets to our team,” said Beth McRae, president and CEO of The McRae Agency, in a prepared statement. “Her promotion is well-deserved, and we are excited to see her continue to excel in her new role.”

Ms. Graber joined The McRae Agency in 2021 as an intern and has since solidified herself as a valuable asset to the team, representatives there contend.

She has played a crucial role in driving engagement across various social media platforms to enhance client visibility. Additionally, her analytical and data-driven approach has been instrumental in conducting research for both the agency and its clients.

“I am profoundly grateful for the opportunity to grow both personally and professionally within The McRae Agency. What started as an internship in hopes of changing career paths has led to a career I love and am excited for,” Ms. Graber said. “I will be forever grateful that Beth and Samantha saw a diamond in the rough and mentored me, first as an intern, then as an associate and now as a manager. I look forward to continuing to evolve alongside this exceptional team.”

Established in 1995, The McRae Agency has been dedicated to serving a diverse clientele, spanning from promising startups to renowned brands such as Google, Red Bull, KB Home, Kingspan and Discount Tire.

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